This Fall, WAT-AAH! introduced the 2011 Back-to-School Challenge with WAT-AAH!’s newest 10 oz. bottles, which are designed to fit perfectly in every kid’s lunch box. For the challenge they asked bloggers to place some of the new WAT-AAH bottles in the fridge, along with the other ordinary lunch box sized beverages, and see which drink is chosen. I put the bottles in the back of the refrigerator to see what the kids would pick.
This wasn’t much of a challenge at my house because my daughter loves WAT-AAH. As soon as she saw the bottles she grabbed one as she headed out the door to dance class, and said “Good, you bought WAT-AAH again.” She especially likes to take it to dance class, because all the other dancers like the bottle and always comment on it.
Of course my daughter wouldn’t dream of taking a sugary drink to her dance class, since her teachers would be sure to notice and comment on it. So I was pleased to see my son also grabbed a bottle when he was heading out for his Boy Scout meeting. He likes fruit juice more than my daughter and is always quick to reach for it when it is available. Both kids like the new small size, and it is much easier to carry and pack when you are on the go.
WAT-AAH is a line of water for kids free of sugar, calories or coloring, tasting like pure, clean, unadulterated water. Since its inception in 2008, WAT-AAH!’s mission is to reverse kids’ dependency on sodas and sugary drinks and to make water their #1 choice. WAT-AAH! is currently available in over 5,000 stores and schools nationwide.
Disclosure: I was sent product for review, all opinions are my own.
