Sweet and Flaky Jam Crescent Rolls

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Jam crescent rolls are delightful treats filled with your choice of jam and topped with delicious cream cheese icing. You won’t believe how effortless it is to create these lovely 4 ingredient goodies made with store-bought crescent roll dough.

I always look for low-effort treats, and these simple rolls have become a family favorite. They will have everyone asking for seconds! You can bake them in the oven or your air fryer, whichever works best for you.

In this article, I’ll walk you through the simple steps to create these jam-filled rolls, from assembling to cooking, and share some creative serving ideas. Plus, I’ll answer some FAQs and provide tips to ensure you get perfect results every time.

Looking for more effortless desserts? Try cake mix donuts, lemonade pie and M&M chocolate dump cake.

🫙4 Simple Ingredients

For exact amounts needed see the recipe card below

  • Refrigerated crescent roll dough
  • Your favorite jam or preserve – I love using strawberry jam, raspberry jam, or apple butter, but any flavor of jam will do!
  • Egg – for an egg wash.
  • Cream cheese icing – store-bought or homemade.
jam crescent roll ingredients in a labeled photo.

🥣How to Make Jam Crescent Rolls

  1. Preheat your oven to 375 degrees F. Line a baking sheet with parchment paper or your air fryer basket with parchment paper.
  2. Unroll the crescent dough and separate the triangles.
  3. Place a dollop of jam on the wide end of each triangle and spread it out. Roll up the dough, making sure the jam stays tucked inside.
  4. Place the jam-filled rolls on the baking sheet or the air fryer basket.
  5. Put the egg in a bowl and stir to mix. Use a pastry brush to brush some egg on each to give the finished rolls a beautiful golden shine.
  6. Bake in a preheated 375-degree F oven for 12-15 minutes or in a 330-degree F air fryer for 6-8 minutes until the rolls are golden brown and crispy.
  7. Let the rolls cool for a few minutes, then move them to a wire rack. Drizzle them with store-bought cream cheese icing.
Spreading the jam on the crescent roll triangles.
Spread the jam
Rolling up the crescent rolls with jam inside.
Roll them up
Brushing the rolls with egg wash.
Add egg wash

🍴Serving Ideas

These tasty Jam Crescent Rolls are perfect for various occasions:

  • Brunch: Serve them alongside your favorite egg dishes and fresh fruit for a tasty brunch spread.
  • Breakfast: Pair them with a steaming cup of coffee or tea for a delicious breakfast treat.
  • After-school snack: Surprise your kids with these delicious rolls when they return home. They’ll love the sweet surprise.

💭How to Store

If you have leftovers, store them in an airtight container at room temperature for up to 2 days. Warm them up in the microwave for a few seconds when you serve them.

If you want to save them for a more extended period, you can freeze them in a freezer-safe container for up to 3 months. When you’re ready to serve them again, reheat them in the oven or air fryer until they’re warm and crispy.

Crescent rolls filled with jam and drizzled with cream cheese frosting.


Be sure to check out the step by step instructions

  • To make cleanup a breeze, line your baking sheet or air fryer basket with parchment paper or a silicone mat before baking the Jam Crescent Rolls. This will prevent any sticky jam from making a mess and ensure your rolls don’t stick to the surface.
  • Both store-bought and homemade jams work wonderfully in this recipe.
  • Jam Crescent Rolls are best enjoyed warm, right out of the oven or air fryer. The combination of warm, flaky dough and gooey jam filling is irresistible. If you have any leftovers, reheat them briefly in the oven or air fryer to bring back that fresh-baked taste and texture.
  • While adding more jam to the crescent rolls may be tempting, be careful not to overfill them. Too much filling can cause the rolls to become messy. Been there, done that, and cleaning it all up is a pain!


Are crescent rolls and croissants the same thing?

While they may look similar, crescent rolls and croissants are different. Crescent rolls are made from a simpler, yeast-free dough with a more cake-like texture.

Croissants, on the other hand, are made from yeast-based dough and have a flaky, buttery texture due to the layers of butter folded into the dough.

Can I use jelly instead of jam?

Absolutely! You can use jelly, preserves, or even fruit spread instead of jam in this recipe. Feel free to get creative and use your favorite flavors to make these rolls your own.

How long do baked Jam Crescent Rolls last?

Baked Jam Crescent Rolls are best enjoyed fresh, ideally within 1-2 days. Store any leftovers in an airtight container at room temperature.

Did You Make This? Leave a Star Rating!

Jam crescent rolls on a wooden cutting board with strawberries around.
5 from 1 vote

Jam Filled Crescent Roll Recipe

Published By Anne
Enjoy the simplicity of Jam Crescent Rolls! With just 4 ingredients these crescent rolls are bursting with fruity flavor and wrapped in a buttery, flaky pastry.
Prep Time5 minutes
Cook Time12 minutes
Total Time17 minutes
Servings: 8
Print Save Rate Pin


  • 1 package crescent roll dough
  • 1/3 cup strawberry jam
  • 1 egg lightly beaten
  • ½ cup cream cheese icing


  • Preheat the oven to 375 degrees F and line a cookie sheet with parchment paper. Or line your air fryer basket with parchment paper.
  • Unroll the dough and separate the crescent roll triangles.
    1 package crescent roll dough
  • Spread a thin layer of jam over the top of each triangle.
    1/3 cup strawberry jam
  • Roll up the dough starting at the wide end of the triangle.
  • Place the crescent rolls on the prepared baking sheet or in the air fryer basket. Brush with beaten egg.
    1 egg
  • Bake in the oven for 9 to 12 minutes, until golden brown. Or bake in a 330-degree F air fryer for 5-7 minutes.
  • Let the rolls cool slightly, then move them to a wire cooling rack. Place the cream cheese icing in the microwave for 30 seconds to melt, then drizzle it over the top before serving.
    ½ cup cream cheese icing


  • Use parchment paper to make cleanup easy.
  • These are best served warm.
  • Don’t overfill the crescent rolls with too much jam, or it will ooze out and make a mess.
  • If you don’t have cream cheese frosting, make a simple glaze from 1/2 cup of powdered sugar and 1-2 tablespoons of milk. Whisk the two together, then drizzle over the warm rolls.

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Nutrition Information

Calories: 207kcal | Carbohydrates: 31g | Protein: 2g | Fat: 10g | Saturated Fat: 4g | Polyunsaturated Fat: 3g | Monounsaturated Fat: 2g | Trans Fat: 0.003g | Cholesterol: 20mg | Sodium: 270mg | Potassium: 21mg | Fiber: 0.2g | Sugar: 20g | Vitamin A: 30IU | Calcium: 5mg | Iron: 1mg

Nutrition facts are estimates.

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Crescent rolls with filling on a wooden cutting board.

Hi, I’m Anne!

I love to cook and I want to share my recipes with you. I believe cooking should be approachable and fun, not a chore. I want to make simple recipes using everyday ingredients that you can make again and again, whether it is for a busy weeknight, a summer cookout or a special dessert. Read more...

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